Updated October 13, 2026
Health Care and Fitness businesses accounted for 463 of the 9,574 small business sales reported to BizBuySell in 2025 (4.8%), the 9th most common of 18 sectors. The most frequently reported specific sub-sector, Medical Practices, sold for a median of $537,000 at an average of 2.58 times cash flow after a median of 191 days on the market.
Every row uses the same period and the same source, so rows can be compared directly. Sub-sectors are listed by number of reported sales.
| Sub-sector | Reported sales | Median sale price | Median cash flow | Cash flow multiple | Median days on market |
|---|---|---|---|---|---|
| Medical Practices | 139 | $537,000 | $225,000 | 2.58 | 191 |
| Home Health Care Businesses | 92 | $667,000 | $250,000 | 2.84 | 160 |
| Other Health Care and Fitness Businesses | 84 | $375,000 | $195,000 | 2.79 | 159 |
| Gyms and Fitness Centers | 79 | $175,000 | $95,460 | 2.44 | 166 |
| Assisted Living and Nursing Homes | 27 | $430,000 | $153,707 | 3.18 | 149 |
| Dental Practices | 22 | $500,000 | $240,000 | 3.28 | 199 |
| Dance, Pilates and Yoga Studios | 20 | $150,000 | $95,422 | 2.19 | 147 |
Source: BizBuySell Insight Report data tables, Full Year 2025 Data by Sector.
BizBuySell also reports the median asking price for the same closed sales and how far sale prices landed from asking, on average.
| Sub-sector | Median asking price | Median sale price | Sale price to asking (average) | Median revenue | Revenue multiple |
|---|---|---|---|---|---|
| Medical Practices | $599,000 | $537,000 | 1.06 | $947,501 | 0.70 |
| Home Health Care Businesses | $700,000 | $667,000 | 0.90 | $1,240,294 | 0.60 |
| Other Health Care and Fitness Businesses | $425,000 | $375,000 | 0.90 | $750,000 | 0.73 |
| Gyms and Fitness Centers | $207,500 | $175,000 | 0.87 | $344,478 | 0.64 |
| Assisted Living and Nursing Homes | $449,999 | $430,000 | 0.93 | $232,958 | 1.21 |
| Dental Practices | $750,000 | $500,000 | 0.82 | $986,385 | 0.87 |
| Dance, Pilates and Yoga Studios | $150,000 | $150,000 | 0.91 | $357,514 | 0.65 |
Source: BizBuySell Insight Report data tables, Full Year 2025 Data by Sector. A sale-to-asking figure of 0.90 means sales closed at an average of 90% of asking.
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BizBuySell's Insight Report data tables show 463 reported sales in the Health Care and Fitness category in full-year 2025, which is 4.8% of the 9,574 reported sales across all sectors. Only sales reported to that marketplace are counted.
The median sale price was $537,000 across 139 reported sales in full-year 2025, at an average of 2.58 times cash flow and a median of 191 days on the market, according to the BizBuySell Insight Report data tables.
The median sale price was $667,000 across 92 reported sales in full-year 2025, at an average of 2.84 times cash flow and a median of 160 days on the market, according to the BizBuySell Insight Report data tables.
The median sale price was $175,000 across 79 reported sales in full-year 2025, at an average of 2.44 times cash flow and a median of 166 days on the market, according to the BizBuySell Insight Report data tables.
Among sub-sectors with at least 20 reported sales, median days on the market in full-year 2025 ranged from 147 days (Dance, Pilates and Yoga Studios) to 199 days (Dental Practices).
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This page is informational. It is not an appraisal, an offer, or a prediction of what any business will sell for. Figures come from the source listed and may change when it is updated.
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